Luxury, Lifestyle & Cultural Work

Creative direction and consulting for iconic brands and refined independent ventures.

• Cartier — Commercial strategy // NYC // Shaped the expansion strategy for Cartier North America, enabling boutique growth in key luxury markets. Work touched on brand management, research and market intelligence.

• Grand Hotel Tremezzo — Visual storytelling, photography, and social content // Lake Como, IT

• Universal Tennis Rating — Experiential marketing for a tournament

• Independent Clients — Art sourcing, curation, and visual consulting for private residences and small businesses // FL, Paris, NYC
  
  Tech, Startups & Strategy Work

Brand and business consulting for high-growth ventures, tech platforms, and future-focused companies.

• Fintech Startup — Brand development and strategy // NYC

• New York Fashion Tech Lab — Branding, research, AI strategy, and creative direction for startups in retail, fashion tech, and design // NYC

• Global F500 Clients — Brand consulting and market research for UBS, Amazon, Sephora, Whole Foods, New Balance and more. Advised executives, C-suites, and global brands on market research strategy, growth, and brand positioning. // NYC and Paris

• Advertising Agency — Strategy and positioning development for diverse brand campaigns.