Over the past years, we’ve had the opportunity to shape brand strategy across different contexts—from the expansion strategy for Cartier North America to rebranding strategies for emerging fintech startups. This range has given us a unique perspective: understanding what brand building looks like at scale, and we know how to apply those principles to emerging ventures, boutique properties, and cultural institutions.

Lifestyle & Cultural Work

Creative direction and consulting for iconic brands and refined independent ventures.

Cartier – North America
Commercial strategy & expansion insights for priority luxury markets.

Grand Hotel Tremezzo — Lake Como
Visual storytelling, photography direction & content.

Universal Tennis Rating
Experiential concepting for tournament activations.

Private Clients
Art sourcing, curation & visual consulting for residences and boutique spaces.

Tech, Startups & Strategy Work

Brand and business advisory for growth-stage ventures and future-focused companies.

Private Fintech Startup — NYC (a current, ongoing project)
Brand development, positioning & research.

New York Fashion Tech Lab
Branding, general operations and research for the lab and retail/fashion tech startups in the lab’s cohort.

Global Clients — UBS, Amazon, Sephora, Whole Foods, New Balance
Market research, brand consulting & strategic growth insights across U.S. and Paris teams.

3M — International Marketing
Collaborated on global marketing initiatives.

Creative & Advertising Agencies
Strategy and positioning across diverse brand campaigns.